How often do you shut down, become defensive, or cave in during difficult conversations?

How would it feel to be authentic and heartfelt for all challenging discussions?

How would this change your business, your life, and how you experience the world?


Our introductory two-day workshop will take place in cities across the U.S. in the spring and summer.

Imagine a life where every difficult conversation was rewarding and meaningful.
Imagine living in a world where business is used as a form of compassion and a way to deepen your relationship with yourself and others.

From hiring, firing, meetings, and strategies, we will explore not only communication techniques, but states of mind that lead to revelation and discovery. We will use this practice to cultivate clarity and epiphany around your current circumstances.


Join us this Spring!

Events will take place in the following cities:

  • Sun Valley, ID – May 5-6
  • San Francisco Bay Area – multiple dates in June & July
  • Boston, MA – July
  • New York, NY – July


Years ago, I met a guy named Cees De Bruin. He was an amazing individual. He had two abilities that fascinated me. He could meet any person, and within an hour, the person across from him would have a revelation about their life or have a moment of insight where they would have a greater sense of freedom and peace. He could also sell with an ease that I had never seen before.

One day, I watched Cees, who was a quirky guy from Amsterdam talk to an American farmer. He sat and asked questions and at the end of their conversation, the farmer wanted to buy the product that Cees had been telling him about. Cees never tried to convince him into anything. The sale was a natural progression of events that stemmed from their unique conversation that led the farmer to realize things about himself he hadn’t before. Once the connection was made, the sale was done. This progression fascinated me and I wanted to learn more. Over my time spent with Cees, I saw him sell like this consistently.



The skills in this workshop will teach you a state of mind, with the help of specialized techniques, that can be directly applied to many areas of your life and business. By bringing awareness to how our consciousness affects our communication and by learning techniques for various situations, you will become more effective in the following areas:

  • Fundraising and Sales
  • Product Development
  • Customer Service
  • Attracting great talent
  • Managing teams


We will apply these communication techniques to current issues in your life and business. People commonly see the following outcomes:

  • The dropping of limiting perspectives
  • Deeper alignment between their authenticity and their business
  • Better relationships with co-workers and at home
  • New solutions to reoccurring problems
  • Increased creativity and inspiration at work
  • Freedom from anxiety when problems arise


This workshop has a profound effect on people and often times is life changing. In part, the depth of this workshop is dependent on the issues you bring and your willingness to investigate.

Please bring current, real-life scenarios and situations that are alive for you right now. By having these conversations during the workshop, you will walk away with clarity in many different aspects of your life.



Joe has committed himself to a life of self-exploration and inner reflection across multiple platforms – neurological, psychological, and spiritual. For the past fifteen years, Joe has also been deeply involved in philanthropy. His projects include improving education in inner cities and the restoration of several riparian habitats in the South West United States.

Joe is the founder and managing director of One Earth Capital. He has over twenty years of corporate experience in helping build companies in personal development, sustainable agriculture, and financial services.

Joe has worked closely with a diverse array of organizations, including Barclays Global Investors, Wells Fargo Bank, The Bureau of Reclamation, as well as smaller entrepreneurial companies across six continents.



The exercises and tools used in this workshop will focus on balancing the mind, body, and heart. Change happens when all of these components are engaged. Wonder, vulnerability, inquiry, and empathy are just some of the states of mind we will explore in this balanced approach.


We will spend most of our time doing exercises and applying what we learn to our current life situations. This will give the participants an understanding of the power of the tools in action. It will also convey how quickly these tools can change one’s life when practiced.


How we treat ourselves affects how we treat others. How we treat others affects what we can accomplish. At the same time, we can’t build our vision if we don’t have the tools. Since your internal and external states influence one another, we will learn external tools that lead to self discovery as well as internal tools that lead to effective action.


Lara Tabatznik, Founder of 42 Acres

“Joe has helped me unlock and transform beliefs and patterns that I have been carrying around for most of my life. I can honestly say I had a breakthrough or multiple during every session I had with him. He is brilliant.”



“My work is all about understanding one’s self and encouraging authentic expression. I facilitate the journey by bringing a unique set of tools that are grounded in many psychological, neurological, and spiritual traditions. These tools focus on unwinding negative underlying patterns and tapping into our natural capacity to love and fully accept ourselves.”


Cameron Dubes, Executive Director of Development, University of Chicago

“Holding genuine heart space, balanced with his keen intellect and business expertise, helps Joe to be a masterful coach, mentor, and teacher. You will not be disappointed and will take away important personal insights to apply to the rest of your life.”



Participants will meet for two days in the San Francisco Bay Area. Space is limited – Joe can only work with 24 participants at a time due to the intensity of the work.


Joe will lead one question and answer video conference after the in-person workshop. During this conference call, participants will have time to explore questions and share personal experiences with how they have integrated the new techniques.


Joe will make himself available to schedule private one-on-one sessions with workshop participants. During these sessions, Joe brings together his for-profit and non-profit experience with his ability to help people see through their perceived limitations. Please note, Joe is not taking any new clients at this time with the exception of workshop participants. Private sessions are limited to one per participant and must be scheduled within 60 days of the workshop. These sessions are normally $650/hr. For workshop participants, we will be offering them at a reduced rate of $550/hr.


You will be invited to our private Facebook group so that you and other workshop participants can stay connected and share your experiences.
For participants that are interested in practicing the techniques after the workshop, we will match participants together to support one another. You can utilize these partners to practice the skills you have learned while observing their effects in your day-to-day life.


Joe will send participants his private multimedia library that he is continually updating with videos, podcasts, articles, and books to help you in your journey of expanding communication and self discovery.


Lara Bakosh, Co-Founder of Inner Explorer

“Joe Hudson is an innovator and a sage. He has reimagined business as a deeply spiritual journey focused on personal accountability, transparency, and heart-centered leadership. It’s a formidable combination that cultivates clarity and alignment within the organization and leads to remarkable growth!”



Patty Wipfler, Founder and Program Director at Hand in Hand Parenting

“Joe Hudson is a visionary who is rooted in the practical realities of a world that sorely needs courage and vision. You’ll be challenged, you’ll learn deeply, you’ll come away having authentically connected with yourself, your higher purpose, and with others whose caring has touched you. And you’ll come away loved.”


Geoff Fitch, MA, Founding Partner at Pacific Integral

“I can’t recommend Joe highly enough. I’ve worked with many highly talented teachers and coaches and Joe’s work is as powerful as any I have encountered.”


Venita Ramirez, Partner at Pacific Integral

“Joe Hudson is an extraordinary facilitator who leads with a clear, direct and compassionate style that calls individuals and organizations into powerful, productive, expressive wholeness.”



If you’re interested and would like to be notified of future workshop dates, please subscribe to our newsletter below.


Dedicated to Cees De Bruin